The new group is comprised of more than 15 technology companies with a mission to "establish a unified specification for 60 GHz wireless technologies".

Unlike the WirelessHD Consortium, which was launched in late 2006, the WiGig Alliance is aiming for a spec that supports general data transport as well as transmission of high-definition content. WirelessHD also uses 60 GHz technology, but is primarily focused on creating a wireless replacement for HDMI cabling.

The target specification, which is said to be available before the end of this year, will have a primary target of providing a 1 Gbps maximum data rate within a 10 meter unobstructed radius. A representative from an Alliance member company said the data rates up to 6 Gbps are possible for non battery-operated devices by using protocols that are less focused on power conservation.

Founding members include wireless chipmakers Atheros, Broadcom, Marvell, Intel, Mediatek and Wilocity. Other members include Dell, LG, Microsoft, NEC, Nokia, Panasonic and Samsung.

The Alliance's website will be available soon at wirelessgigabitalliance.org.